Guardian Technology Blog

In the technology blog in the Guardian (link above) they covered how Microsoft haven't minded the piracy of it's software in China as the end result has been more sales and 90% coverage for them.

In the Comments section someone brought up application streaming by Endeavors Technologies, which I then also added comment to.

Globally piracy has stripped probably billions of dollars of dollars out of the software market over the years. The other side of the coin is that large organisations have been paying more than required to ensure they are licensing all the software on their computers, whether all the software is being used by everyone everyday or not. I suppose this is where some of the lost money from piracy is made up.

For the likes of Microsoft it maybe evens out, but for us the consumer, we end up paying more for the real thing than is required.

AppExpress, can reduce the total cost of ownership as was indicated recently in an article about Parsons an Endeavors client, who saved $1million in via both time and licensing fees in the distribution via streaming of their software internally. With scalability of up to 10,000 users per server you can see where a lot of the savings can come from.

A recent Podcast Interview by DABCC is really worth listening to to hear about how the public themselves can benefit from AppExpress in a home network and will be able to sample AppExpress through a new consumer website to be launched soon Stream24/7, which I'm hoping to have more details about in the near future.