Stream24-7 - 91,000 hit's in week one!

Stream24-7, launched last week, powered by Endeavors Technologies, Appexpress has had a great first week by just relying on 'Viral Marketing'

A note from their site:

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Wow! What a week!
21/08/2007

Hi Well the site has been up and running for a week now and what a week it has been!

This week we have had people from as far afield as Brazil and Australia comment on the usefulness of the site and mentions on many blogs and online articles. Just to give you some idea of the success of the site, some stats for the first week are:

Over 91,000 hits to the site!!!
Over 1,300 registered users!!!
Over 20 full days worth of streaming activity!!!

Thanks so much to everybody who has used the site so far and spread the word.The Stream24-7.Com Team.

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The objectives of the site are

• Legitimizing streaming by showing anybody can create and use stream applications
• Encouraging software developers to look at streaming vs zip type downloads
• Creating visibility of streaming and its practicality in the eyes of analysts and press
• Doing something that the other guys are not doing therefore creating new opportunities
• Creating pressure on corporate by creating a ground swell of opinion from techies who take these ideas to their bosses
  

Viral Marketing lets the users spread the word, through people like myself who have tried it out and are now blogging about it. Others will email their friends and tell them to give it a go and others will post on forums about it and so on it goes.

The Streaming experience is so different from the download experience that it's difficult to see how this can't be taken up in large volumes by consumers as much as the Enterprise markets.

Licensing a product only for the time you want to use it instead of purchasing full complements of software to complete one specific project or task has amazing cost saving implications for the short term user of software.

Imagine that you are project managing your own build house and you need software to help you do that, you don't know which product would best suit your needs, or for how long you will need it, so what better than to pop into PCWorld, Tesco, Walmart or any other high street store OR visit a site like Stream24-7 and try out and assess which one will suit your needs best.....Try before you buy, and then just rent the product for the timescale you need it.

How many items of software do you currently have sitting on your PC unused for the majority of the time, but essential occasionally. Eg the Self employed chappie who once a month sits down for a day or two at the PC and gets his accounts up to date, VAT returns and TAX sorted out, then never looks near that software till the next month or Quarterly figures are due. Maybe He/She even pays someone else to do that for them just now because they don't know which products to buy to do it for them or think it's cheaper to pay someone else for a day or two's work.

I'm quite excited by the prospect of being able to 'try before I buy' software and more so in so much as if it is streamed to my PC, then it's not actually 'on' my PC, so if it's rubbish then it's gone as soon as I'm finished with it. No redundant software taking up space on my hard-drive. And no applications sitting conflicting with other Apps on my machine.

The benefits of Streaming as far as I can see, outweigh buying a CD or downloading software so much, that I can't wait for it to be the de facto way to buy software applications!